From luxury sedans to hard‑working trucks, my voice brings the grit, weight, and authenticity that moves metal.
When automotive brands need a voice with torque behind it – a voice that feels real, grounded, and cinematic – they turn to Rich Summers. Automotive voiceover that’s Idaho‑rooted. Award‑nominated. Built for horsepower and heritage.
🎧 Automotive Demo
Hear the full range — from luxury to trucks, local to national.
WHAT I BRING TO AUTOMOTIVE BRANDS
🏔️ Trucks & Off‑Road Vehicles
Rugged. Gritty. Mountain‑forged.
Perfect for:
• Heavy‑duty pickups
• Off‑road packages
• Diesel and towing campaigns
• Adventure‑ready SUVs
• “Built tough” brand messaging
Your truck spots need a voice that’s lived the life – not someone to just read the script.
✨ Luxury Sedans & Premium Brands
Smooth. Confident. Cinematic.
Perfect for:
• High‑end sedans
• Performance vehicles
• Tech‑forward EVs
• National brand campaigns
A refined tone with grounded credibility – luxury without pretension.
⚡ EVs, Hybrids & Future‑Forward Tech
Clean. Modern. Intelligent.
Perfect for:
• EV launches
• Sustainability messaging
• High‑tech features
• Autonomous and safety‑tech campaigns
A voice that communicates innovation with warmth and clarity.
🏪 Dealerships & Regional Campaigns
Authentic. Approachable. Trust‑building.
Perfect for:
• Monthly promotions
• Holiday sales events
• Certified pre‑owned
• Service department campaigns
• Fleet sales & commercial accounts
A voice that feels like a neighbor – someone who knows the roads, the weather, and the people.
🚚 Fleet Sales & Commercial Vehicles
Strong. Dependable. No‑nonsense.
Perfect for:
• Work trucks
• Utility vehicles
• Municipal fleets
• Commercial service programs
A grounded, authoritative tone that speaks directly to the professionals who rely on their vehicles every day.
WHY AUTOMOTIVE CREATIVES TRUST ME
🎙️ Broadcast‑Ready Studio
• Source‑Connect Standard
• Broadcast‑quality audio
• Fast turnaround
• Live‑directed sessions
• Professional home studio
🏆 Award‑Nominated Performance
Recognized for bold, cinematic storytelling with real‑world grit.
🔗 Industry‑Relevant Expertise
My work aligns with the standards of:
• Kelley Blue Book
• J.D. Power
• NHTSA
• Automotive News
LET’S DRIVE YOUR NEXT CAMPAIGN FORWARD
Whether you’re launching a new model, promoting a dealership event, or building a national truck campaign, I’m ready to bring the voice that gets your audience moving.
👉 Contact me to book a session
👉 Schedule a live directed session via Source Connect
Dealerships, regional agencies, national brands, and fleet sales teams rely on a voice that’s clear, credible, and built for the road. I’m here to help your next campaign stand out.